Coach tiers. Flat within tier. Never per-athlete.
Training for yourself? See athlete plans or browse printable plans.
Coaching revenue should scale with your roster - your software bill shouldn't punish it. Pick the tier that fits your headcount; the price stays flat inside it.
One subscription covers your whole roster.
Your coach tier is the only payment. Athletes you coach join free- they create an account, log sessions, and get their program from you. They never see a paywall to be on your roster, and there are no per-athlete fees, ever. (Athletes who want the self-serve extras - an adaptive program and macro-solved meal plans - can buy Pro themselves, but that's their choice, not a requirement.)
$29 /mo
Up to 10 athletes - included free, they never pay
- Your 10 athletes train free - no athlete subscription needed
- Athlete programs and logged training in one review workflow
- A triaged review queue each morning: pain flags, misses, and PRs surface first
- AI-drafted session feedback you edit and send
- PR ledger + full session history per athlete
- Pilot setup guidance; migration scope agreed with the team
$49 /mo
Up to 30 athletes - included free, they never pay
- Everything in Starter
- Capacity for a larger pilot or established roster
- Coach profile in the athlete marketplace
- Program templates cloned across the roster
$99 /mo
Up to 150 athletes - included free, they never pay
- Everything in Coach
- Capacity for up to 150 connected athletes
- Discuss onboarding scope with the team
- 150+ athletes: Enterprise, by quote
Athlete plans - optional, paid by the athlete
Coached athletes pay nothing. These are for the self-coached - or athletes who want extras on top of your coaching.
Prefer a fixed plan you can print? Each printable workbook is a one-time purchase that includes the matching program in the app; no subscription needed.
$0
A real program, free for as long as you want it. No card required.
- Static starter program in your sport
- Session logging + history
- PRs, maxes and race times
- Connecting with your own coach
- Exercise library with demos
$19 /mo
or $180/yr for self-coached athletes who want adaptive features. First 21 days free if you're new to Pro.
- Everything in Free
- A program built for you: loads off your maxes, paces off your race times
- Rebuilt from every session you log
- Meal weeks solved to your macros
- Exercise and meal swaps
New to Pro? Your first 21 days are free. Card required. Cancel from Billing before day 21 and you pay nothing. One trial per athlete.
Start with a small coach pilot.
Test the workflow with 3–5 existing athletes. Contact the team to agree evaluation access, supported imports and timing before moving an established roster.